Page 2 of NAD Technical Brochure English US by NAD Electronics International

power ed by passion celebrating 30 years of critical acclaim nad s tradition of creating products with giant killer performance has been well established over the last thirty years this reputation has been earned by applying creative engineering solutions and meticulous fine-tuning to every circuit in every nad product designed by music and film lovers for music and film lovers nad components consistently deliver exceptional performance that creates a sense of involvement and truly carries you away it is our strong belief that when a product doesn t deliver an emotionally involving and musically accurate performance then it has missed the primary point of its very existence but we don t stop there by keeping our designs simple yet with an eye to the future and avoiding the trendy gimmicks favoured by many of our competitors nad stands alone in consistently delivering pure entertainment and lasting value why music first nad s music first philosophy represents a refreshingly different approach to most other components on the market today in that it keeps accurate music reproduction as its first priority with music distortion is relatively easy to notice but with a great deal of movie soundtrack material there often isn t an apparent correlation between the distortion and the sound causing it after all who knows what the tyrannosaurus rex really is supposed to sound like nad therefore demands that their audiofor-video components maintain the same high standards of musicality that we are known for in our stereo products if an a/v receiver or dvd player can pass the demanding rigors of music reproduction then it will sound exceptional with motion picture soundtracks whether you re into hollywood full disclosure power ratings power sells products so many manufacturers tailor their designs to obtain the best power ratings in industry-standard tests in today s digital world with uncompressed signals and multi-channel entertainment these continuous power ratings drive designs that are inefficient hot heavy and expensive to produce even worse the sound quality in most of these designs is very thin overly bright and lacking musical texture and since the power is far less than promised when driving 5 or 6 loudspeakers the dynamic power required for the full intensity of an action movie scene or orchestral climax is simply not available our solution nad s approach to this conundrum is to optimize its power supply to properly drive real-world loudspeakers this means a properly regulated high current power supply is fitted to all nad amplifiers and receivers thus we can rate our receivers with a continuous 4 ohm load all channels driven simultaneously full bandwidth 20hz 20khz and at rated distortion this is a far cry from the commonly used ftc industry standard minimal requirement of using an 8 ohm load any associated channels no more than 2 at a time at an easy 1 khz frequency with no distortion specified musical sound is not a uniform signal like the continuous power ratings dictate rather it is dynamic occurring in bursts notes of varying duration unlike conventional amplifiers nad smart dual-stage power supplies are designed to handle the dynamic power needs of today s music and films more effectively furthermore our amplifier designs produce outstanding low impedance drive capabilities even when driving the most demanding loudspeakers in a high-performance home theatre system so if you re looking for an affordable alternative to the over-hyped receivers and amplifiers on the market today listen to the nad difference for yourself we think you ll be amazed blockbusters sci-fi drama comedy music or sports or even computer games nad s music first approach to component design assures a rich and exciting new dimension to your home entertainment.

[close]