Page 45 of Western Nevada Community College Course Catalog by Western Nevada Community College

WESTERN NEVADA COMMUNITY COLLEGE 2006-2007 www.wncc.edu 122 Management Management Applications Marketing Mathematics MGT 247B: INDUSTRIAL MANAGEMENT 1-3 credits. Prerequisite: MGT 201 or MGT 212. Studies the operation of a manufacturing enterprise, concentrating on the economies of production. Introduces a grounding on analyti cal method early so that the broad problem areas of system design, operation, and control can be based on the analytical method. MGT 275: TOTAL QUALITY MANAGEMENT 1-3 credits. Prerequisite: MGT 201 or 212 is recommended. Covers the concepts of quality planning, quality control and quality improvement. MGT 283: INTRODUCTION TO HUMAN RESOURCES MANAGEMENT 3 credits. Prerequisite: MGT 201 is recommended. Develops an understanding of the duties and responsibilities of per sonnel at the mid-management level. MANAGEMENT APPLICATIONS DEPARTMENT CODE: MGTA Applied science and technology customized applications courses are designed to t speci c needs in business and industry. Spe ci c customized classes may be found in the latest WNCC course schedule. MARKETING DEPARTMENT CODE: MKT NOTE: MKT 111, 115, 127, 211 and 262 are transferable general electives in all academic programs except for those in the College of Business at the University of Nevada, Reno or the University of Nevada, Las Vegas. MKT 111: INTRODUCTION TO MERCHANDISING 3 credits. Prerequisite: MKT 210. Provides the knowledge necessary to buy merchandise pro tably, with mastery of the role of the buyer in relation to other store person nel. This course provides skills in planning and guring markups and expense control. MKT 125: INTRODUCTION TO FASHION MERCHANDISING 3 credits. Prerequisite: none. Provides a comprehensive view of the fashion industry. Gives an upto-date guide to the fundamentals of the merchandising of fashion apparel and accessories. Presents the basic principles of fashions, how fashions begin, move, disseminate and can be predicted. MKT 127: INTRODUCTION TO RETAILING 3 credits. Prerequisite: MKT 210 is recommended. Studies an overview of retail merchandising, including buying, pric ing, selling, advertising, sales promotion and display principles. MKT 210: MARKETING PRINCIPLES 3 credits. Prerequisite: MKT 210 is accepted in lieu of MGRS 310 or MKT 430 (UNLV) upon validation of content and knowledge by approved College of Business examination, or satisfactory performance (�gC�h or better) in MGRS 489 (UNR) or MKT 432 (UNLV) during rst year of eligibility to enroll in the appropriate upper division course at the University of Nevada, Reno or the University of Las Vegas . Covers the problems of manufacturers, wholesalers, and retailers the marketing of goods and services. Students will develop a applying the marketing principles. MKT 250: INTRODUCTION TO INTERNATIONAL MARKETING 3 credits. Prerequisite: MKT 210. Introduces the various functions of marketing as they are performed in the international environment. Focuses on the problems and sions facing management in international marketing. Considers the impact of difference in language, aesthetics, religion and business customs on marketing strategies. MKT 261: INTRODUCTION TO PUBLIC RELATIONS 3 credits. Prerequisite: none. Introduces the techniques of public relations for those holding supervisory or higher positions in management and marketing. Identi es the principles of creating and maintaining good public tions, including employee-employer relations. Customer-employee relations receive emphasis. Focuses on the programming of the public relations effort and selecting of appropriate strategy, media persuasive devices to accomplish objectives. MKT 262: INTRODUCTION TO ADVERTISING 3 credits. Prerequisite: MKT 210 is recommended. Presents methods and techniques in modern advertising, giving information to do the entire advertising job. MATHEMATICS DEPARTMENT CODE: MATH MATH 090: ELEMENTARY ARITHMETIC 1-3 credits. Prerequisite: none. Provides individualized instruction in basic math skills including addition, subtraction, multiplication, and division of whole numbers, fractions, and decimals. Intended for students who need a review of whole numbers before studying fractions. Instruction is tailored speci cally to each student�fs needs. MATH 091: BASIC MATHEMATICS 3 credits. Prerequisite: none. Provides the fundamental operation of whole numbers, fractions mixed numbers, decimals, percentage, measurement and geometry. The course is intended to provide a thorough review of basics in future mathematics courses and in applied elds. MATH 093: PREALGEBRA 3 credits. Prerequisite: MATH 91 or equivalent or consent of Prepares students for MATH 95. Helps students who have experi enced dif culties with math to get an introduction to the and concepts of algebra. Provides a transition from self-paced, math to the quick pace required in MATH 95.

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